https://www.calliepeck.com/work daily 1.0 2021-10-12 https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497731362321-BZ07HJWA63095OE4810A/Single+Product+Detail Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497731288741-3SGIXXCX2KY9Z9FXH0MX/Product+Browse Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497731083737-Z9LIADDD8XEUDPG7KF8N/Brandbook+Slipcase Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497729740790-JVDQ1YB5W10A8ILIUFSJ/Tamara+Mellon+Brandmark Work - Foot Fetish Co-founder of the legendary Jimmy Choo, Tamara Mellon brought her eponymous brand to Sideways for an identity update to accompany its transitioning business model. We helped the brand make a strategic pivot, and shaped a digital platform to replicate a high-end retail experience. CREATIVE DIRECTION, BRANDING, E-COMMERCE STRATEGY   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497729865775-7XMURX57G0TN5AR277AG/Tamara+Mellon+Brand+Book Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497731327708-02HJ1WM9BZ55HXUHY722/Single+Product+Top+View Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497730920873-U2C62LM228OLA18LL99R/Logo+Exploration Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497730293625-HGYH9Y7K0N82S6OF8TYE/Packaging Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499626613276-3ISPH1DYVEZPVBTYDQCN/Broken+Shaker+Detail Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499623539127-BVC2BDH6GQNB49ITSHU7/Freehand+Mobile+Experience Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507601006744-GT77GOO1R7FQSIEG7OBU/Instagram+Collages Work - Freehand Hotels Let’s Sleep Together A tired Miami Beach motel, a renowned interior design group and a notepad — that‘s what Freehand‘s founding brand director arrived with to our first meeting in 2013. Since then, Sideways helped to define a brand that has become the beacon of Millennial travel and beverage-driven hospitality.   Creative Direction, branding, digital, design   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600901602-GYU3DVM2WTUWDMSTZ1NX/Freehand+Composition Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499624313924-C0G93IQ6F7VTVJRA4KIR/Freehand+Keycards Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499623705099-6AOHKT0B2Y3DCP1UH4SM/Freehand+Historic+Coasters Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499627252128-AT37FEGSME5BUAIDSCF6/Letter9+Business+Cards Work - Letter9 Living Big Brand on Campus When developer Candlebrook Properties purchased five off-campus student housing communities, they had 30 days to rebrand the campuses. Sideways named the new parent company, Letter9, and each of its properties. In a market crowded with similar luxury properties, Letter9 established a visible brand that eludes the amenities race. CREATIVE DIRECTION, Naming, BRANDING, Strategy   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499628376017-JXBPGQ2OQA34JY84MKN8/Letter9+Property+Brochures Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499628269534-KV5APKLUD5VE8UZUPDD0/Letter9+Digital Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499628170280-3U4PEPNN9JAMFE5SQIJR/City+Pride+Tee+Shirts Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499628333107-J6ZALFZNFLY6FTUBNIY6/Letter9+Shuttle+Stop Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499628296749-SIM8T1YERG2KY3M1PL1I/Letter9+Business+Cards Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499628193646-BKXHZ0CTS6OPYFEJNKO9/Letter9+Pump+Irony+Hoodie Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500084053803-B0NYI3CAHBJ1KJ0HPL3G/The+Line+Hotel+LA Work - The Line Hotels Growing New Roots Sydell Group properties have gained a reputation as neighborhood game-changers. The Line Hotel continued this tradition by making its home in LA's Koreatown. Three years later, the brand braced to bring a new luxury to DC's Adams Morgan, with a third location in Austin set for 2018. Sideways developed a new digital presence for The Line that showcases its excellent editorial content in a beautifully minimal site built for future properties. Personally, I can't wait. digital creative direction, development   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500084553916-T42Q8ZVSC73V1YU18DPN/The+Line+DC Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500084636168-G84DE8YQ569I49EMFMQW/The+Line+LA+Pages Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500084448753-7NACZ1Q9HBU8NLO5REP5/The+Line+Hotel+Desktop+Website Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500084483958-SB59PEA6LCPNWXOLM1G3/The+Line+Mobile+Site Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500253657047-WDGMYLBVMAFL4YMWM60K/The+Raleigh+Hotel+Digital Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500252395632-4YU2T0RVTDFZK8ZBSAKP/The+Raleigh+Hotel+Print+Ad Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500250123258-5NYQ3DSFBTPBELMUU6CK/The+Raleigh+Hotel+Pinups Work - The Raleigh Hotel Brand New Nostalgia After its purchase by Tommy Hilfiger, The iconic Raleigh Hotel sought new life, without losing its status of Grande Dame on Collins Avenue. Sideways embraced its history while crafting a fresh and youthful identity for the property.   Creative Direction, Photography, collateral, digital   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500249754308-OIDKO9HC9SLK31G443P3/The+Raleigh+Hotel+Little+Book+of+Tricks+%E2%80%94+Contents Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500252493589-8REHVSH4VIK02JTVXKNU/The+Raleigh+Bicycle Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500249794345-4SIVHN3E8WDZO523E9Q7/The+Raleigh+Hotel+Collateral+Suite Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500249573410-WCT04Y5EUEHHRALM0JL3/The+Raleigh+Hotel+Little+Book+of+Tricks Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500252602017-6PE6YSE3GL90PPKMN3X7/The+Raleigh+Steps Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500257042373-ST9PVO7IFOMUQ8VEDVAW/Answers Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500257001276-YON2AEGK5JCTHULF8YQV/Smoking+on+Bridge Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500257371976-0NZRT59FC4C2YNFQGEAH/Production+Still Work - Bridge: A Short FilmSometimes life won’t let you fall. Bridge is a pitch black comedy that examines failure and fate. An aging dancer at the end of her rope decides to cut her time short, but her plans are disrupted by a disturbing turn of events. A strange vagrant and a mysterious photograph bring her face-to-face with her choices.       https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500256270599-A1R3P2JVI7WW1U2T69RP/NYFW%3A+The+List Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500256248505-EOK1HGV58XHCIFVZLK50/The+CFDA Work - The CFDA Stepping into the digital age New York Fashion Week: four words that define an entire culture. When the Council of Fashion Designers of America acquired the famous fashion calendar, they hired us to create the first ever digital NYFW scheduling app – formerly known as Ruth's List. For this pivotal transformation (and many others over the last four years), we worked with the CFDA to create digital experiences worthy of the illustrious organization and its members. creative direction, applicationdesign   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500256302527-3IDWG1VV3VR6M97C4FSI/The+CFDA+Homepage Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949087672-6L8NWQQ51PTJ9FOWLS4Q/Logi+Circle+Hero+Product Work - Logitech CircleYou’re home. Away from home. Logitech’s first product under its new brand, Circle expanded the company beyond mice and keyboards into smart home products. Sideways helped to position Circle as the home camera that connects you to family, setting it apart from a crowded home security marketplace.   Creative Direction, advertising, photo & Video   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500948027009-O25YSIIS2DQE3PRAVRQ1/Logitech+Circle%3A+Don%27t+Miss+a+Thing Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500948092135-JCZ48EAO21XHP9E1M09J/Logitech+Circle+Volcano Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500947920198-YVZL6GQR7DKJOQP0REB8/Logitech+Circle+Product+Shot Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500948164542-X3UXQ57O3H2IEA8EBXHC/Logitech+Circle+Black+Product Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500947813068-A6IA34T9YTBRBXZYYDS4/Logitech+Circle+Digital Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500947863284-ECPQ8RFO7I3JD5Q23ARO/Logitech+Circle+Haylee+and+Dog Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507597893664-2E5JIZUTNVLL7PSJ4CAE/Sweetgreen+Screens Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507597919234-E49PAO2C463KQX311E3Z/Sweetlife+Festival Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507597855261-MRKPV9WN3U4Q6EJVMQU9/Sweetgreen Work - Sweetgreen Looking fresh Pioneers of farm-to-table, fast-casual movement, sweetgreen partnered with us to bring their local food (and music) flavors online. A single site served as a hub for both the restaurant site (complete with online ordering) and as a home for the Sweetlife Festival. creative direction, web design, development   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599253420-HUOTVRD366Z0WOUXA174/Abbey+House+Investor+Book Work Abby House Investor Deck https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507598664302-A97FOL3RLXR6F6PFJTTS/Hyde+China+Spa+Package Work - sbe We began working with sbe when the hospitality giant was home to a mere dozen brands. Now parenting nearly three dozen hotel, restaurant and nightlife brands, sbe‘s is poised to become a global hospitality giant. As digital AOR, our creative spans identity, advertising and physical collateral in addition to having created nearly ten brand sites and sbe‘s digital hub. CREATIVE DIRECTION, identity, advertising, digital, collateral   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599068113-7I6YARO21IGNECD05N91/Seven+Little+Sins+SLS Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599340090-AIYTJ5BY4V14361VGLL4/The+Collection+Blog Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599107628-VTYF7VDNF3DBURZ89PPG/sbe+Collection+book Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507598972263-RLULQMN2RI0HXMX0DLDG/Hyde+China+Investor+Deck Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507598939277-M9A4K0ODDMNUYWG5TX99/SLS+Hotels+dot+com Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507598915504-H37PPOZJP0KFBZT3QXTC/Hyde+China+Web Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600467008-AZVZCSNO09BME6NONVBQ/Bar+Moxy+and+The+Pickup Work Abby House Investor Deck https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599885878-OD508UBRJN5M0FB617QO/Moxy_Collage.jpg Work - Moxy Hotels Screw it. Let’s do it. Moxy Hotel’s introduction to New York brought a four-year-old brand into the city’s spotlight. Promising NYC’s largest all-season rooftop bar is sure to get you attention, especially when it boasts the Tao Group’s name. Sideways brought Moxy to market with a creative suite from marketing collateral and digital to out-of-home. We stayed true to the brand’s playful spirit, but focused on photography that could stand up to a discerning New York audience. CREATIVE DIRECTION, identity, advertising, digital, collateral   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600093042-OGDRCTLQUXH53JVMT3RE/Moxy+Composition Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599927328-PLHVZO6TDY1OSJML5X28/Moxy+Times+Square+Vinyl+Wrap Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600426608-YRI50GOTG5XNGZJDCFCE/Moxy+Hotels+Mobile Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600311837-1XPO2OV5TIVL2CUOFRXV/Moxy+Wheatpaste Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600009901-IJBRVNQBVAEQWJMQEL84/LaptopGnome__Gallery.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600009972-PKKHUAU0EY5HWVJRQJ9N/LaptopGnome__Home+Menu.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600012113-KX7JG1WST8XE9LCGXN2G/LaptopGnome__Rooms+Screen.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600012726-LOOG8300MDY8888DLHH1/LaptopGnome__Split+Hero.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600014137-IQU4ZJI610V9G8JCRSJG/LaptopGnome__Wifi.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600646047-CCBOUQQKU9FX293P58HA/Moxy+Sales+Kit Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507600175528-4EW3U9C8DOMNE8FR58WN/Collateral Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090509476-RNFELTLB04FUL6LO0KF4/Castell-Menu Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090116094-8BOT47WH5Y6JALGFH9QC/web-Smoked-Manhattan-2.jpg Work - Castell Rooftop Lounge A Cocktail Party in the Sky New York’s first AC hotel knew that it needed an elevated offering in a crowded Midtown market. Its rooftop lounge sought an identity to set it apart in the neighborhood and to attract a sophisticated local after-work scene. CREATIVE DIRECTION, Concept Direction, identity, Tabletop & Environmental, Art Direction, Print Design   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090337488-URSJO3E5Z4ETJSXIBK01/Check+Presenter Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090222034-VVM3YWPXW9R1VTLPHIDA/Castell-Brand-Book Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090355243-O6FAWRCPGBV279TFO175/Postcard Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090534266-KWYV2Z1AXMTZYE7B7E04/Castell-Matches Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090589960-9QPI10UXO0HCYB41CR97/Castell-Coasters Work Abby House Investor Deck https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090773582-B80RTEFX2X5E5Z1UACZJ/Martinis Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533091806870-9DWD3J3J4756DZ9J525X/Camden+Billboard.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533091724324-56OEUJEV4C0FQE3UH0PA/The+Camden+%E2%80%94+Margot+Pandone Work - The Camden Hollywood Seduction for the Creative Class The Camden, a 1,000 unit rental development on Hollywood and Vine, needed an urban face to bring a Texas residential brand to the Los Angeles market. We brought an updated stereoscopic palette to classic imagery for The Camden's branding suite, elevated its photography and created identity for an otherwise undifferentiated asset. CREATIVE DIRECTION, Visual identity, Collateral, Digital, Advertising   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533091767231-RYE8H5MPHRUUMPIJR8PG/Camden+Website.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1551758957699-JNHCZ8GBIURDAVZ3LZBA/Jonboy+Illuminated+Wall.JPG Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1551759151154-YPGQM6805TR3QGIF2WAB/Jonboy+Detail Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1551759249380-10DQHGDXE8ILAGH7UY31/Jonboy+Opening+Party Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1551757946310-WALIW86LLPL1BW15JPHQ/Jonboy%2BMicro%2BTattoo.jpg Work - Jonboy X Moxy Make Mine a Micro For Jonboy’s collaboration with Moxy Times Square, Sideways created a tattoo parlor concept that could build up and break down in a flash. Custom designed curtains and neon lighting are the perfect backdrop for the full celebrity Instagram treatment. creative direction, Interior Concept, Design https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627910505114-6JEA8KMKSC9FVSID8V6I/Equinox-GuestCollateral.jpeg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627910594205-B5ODR9XAVBN4ZBNFOBQ7/Equinox-Laundry.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627910420555-6M3Y6ELIZPEUL6GSQASQ/PosterCrop.jpg Work - Equinox Hotels For those who want it all. When Equinox opened its first hotel in New York’s new Hudson Yards, the property was sure to make a splash amongst its high-performing (dare we say culty?) devotees. For the uninitiated, it set a new standard for performance travel that only Equinox could bring. The brand is no stranger to transcending categories, and knew that breaking through the hospitality space required a fine-tuned team of experts to deliver a dependable, guest-first hotel experience. Brand Roll-out, Collateral, digital https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627911131548-JNNKSVHMG2A64RZZOH5P/Equinox-Mobile.gif Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627910561684-4CAL8DDQMDWJ7U7QWRP0/Equinox-Robe.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627911101977-B1FANHQKRHZ8N2MFORS4/Equinox-LeatherDuffle.jpeg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627911305230-IO0W09Y0UBV4YCLR3BAC/Equinox-TeaBlends.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1627910616122-8CR42YP74ZJYB465SBMQ/Equinox-EventSales.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497709398005-FK5VRJQYXYA4WBH8K7TO/Hero.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1497729546977-1WIR8JUWF8R66ZABH42Z/Endless_PChillOut_MettalicNappa_Shot-2G_46048.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1499627037572-PTDJQVKU80PI6SKGF9R5/Condoms.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500083742840-PR3R8E9DBXY69RK2GW6Y/The-Line-Hotel-Hero.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500253701580-LNMZATUU823TMCF7Z3F1/The%2BRaleigh%2BHero.jpeg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500256347472-8EXZ3YY9FAEFQKLNGCM9/CFDA%2BWebsite.jpeg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500257589839-EJ7TOF6XM3GSO0GNFUCD/Bridge-Cover.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500948455248-WE5S6N116ZK3Q0NYXQKW/Device+View.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507597973126-LYUGFKHWTTY4UIQ8LVJL/Sweetgreen-Hero-Home.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507598401575-VVN0MQ63J60IMM1G2Q5E/Collateral.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1507599654530-7OQS5L4FT88UAZDI3FT8/Moxy_TitleCard.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533090173313-CNKMNDX7S1HFFRXUAERF/web-Dirty-Martini-The-Spaniard-Martini.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1533091334454-RKIAGX0WR8SLABH9SOKY/Camden+Collateral.jpg Work https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1551758754542-C47FO0F2VFTCHV7WJLR0/IMG_4340.JPG Work https://www.calliepeck.com/logitech-zerotouch daily 0.75 2017-07-25 https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949643035-MEEEB3H5NG6UANG8KVPC/ZeroTouch+Character+Design Logitech ZeroTouch https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949483400-ISY2BCRN5YT4MD75IAT4/ZeroTouch+Point+of+Sale Logitech ZeroTouch - Logitech ZeroTouchKeep in touch, from ten and two. We created a launch campaign was designed to get tech-savvy drivers excited about using ZeroTouch. To dodge the inherent elements of taboo and fear in these types of conversations, we created charming, illustrated characters which anchored the messaging across multiple platforms.   Creative Direction, branding, advertising, packaging   https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500950087738-CNER9LNKYBKMDBGVMVN0/Logitech+ZeroTouch+T-Mobile Logitech ZeroTouch https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949778975-2MJ12ZNVNRXM5OINKH5G/Logitech+ZeroTouch%3A+Packaging Logitech ZeroTouch https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949926356-TC3K9BYRPJXK0RLOXG4C/Logitech+ZeroTouch+Out+of+Home Logitech ZeroTouch https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949947853-M5TCLXUC4A2MVYLPY9FP/Logitech+ZeroTouch+Launch Logitech ZeroTouch https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1500949299399-8PMN56GVFNT74DDF24EQ/ZeroTouch_Hero.png Logitech ZeroTouch https://www.calliepeck.com/about daily 0.75 2021-12-01 https://images.squarespace-cdn.com/content/v1/5945353abf629ab97ded0ab3/1629222488753-S4P4GX9FH2ZIH4PIZKVD/CalliePeck-Headshot-Indigotype.png About - Creating brands with a flair for the dramatic Live from the stage/my workspace https://www.calliepeck.com/404 daily 0.75 2019-03-24